New Balance 550 'Denim Pack'

The original 550 was launched in 1989 and quickly became a fixture on basketball courts across the United States. After its first release, the 550 was relegated to the archives, before being reintroduced as a limited edition in late 2020 and then returning to the lineup in 2021 to worldwide acclaim. The 550’s low-profile, aerodynamic silhouette is a pared-down take on the rugged designs of the late ’80s, while the impeccable construction of the leather, synthetic and mesh upper is a classic no matter the era.

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